Form, Function, & What Follows: Louis Sullivan’s Emotional Design

floor tiles

Everyone has heard of Frank Lloyd Wright. Possibly the most famous American architect, there are LEGO versions of his works available in miniature for the armchair architect. I’m willing to bet that many people can name at least one famous building he’s responsible for designing – Falling Water, the Guggenheim, the Imperial Hotel, Taliesin. All breathtakingly beautiful, innovative, and cultivated to exist in harmony with …

Chocolate Toffee Matzo Bark

A variant of my family’s “Ritz Cracker Candy” given a delicious makeover for Passover with matzos, sweet heat, and desert fruits. For the bark: 4 to 6 sheets matzo (egg matzo adds a nice richness) 1 cup (2 sticks) unsalted butter 1 cup packed brown sugar A big pinch of sea salt 1/2 teaspoon pure vanilla extract 1 1/2 cups good quality semi- or bittersweet chocolate …

Why Digital Marketers Care about a Cookie

oreo

This article originally appeared on TOKY.com.  I’m willing to wager you never thought a humble chocolate sandwich cookie would be the catalyst that changed social media marketing overnight.  With one simple tweet, Oreo sent brand managers everywhere scrambling to figure out where they’d gotten kicked off of the “new media advertising” ride. Before 2013, social media marketing was typically a bunch of brands jockeying for attention. Heavy-handed …