All posts tagged: strategy

SMART Goals for Social Media

SMART-07

This article originally appeared on TOKY.com. In our last social media tutorial, we walked through seven essential truths of digital marketing. This week, we’ll look at an easy-to-remember mnemonic device to help create a digital marketing strategy. “Work smarter, not harder.” We’ve all heard it, most likely from some glib corporate-type that you swear walked right off the set of Office Space and handed you a …